Marketing Analyst |
| Location: | Indianapolis, IN |
| Exempt/Non-Exempt: | Exempt |
| Type: | Full Time |
| Department: | Marketing |
| Description: | Angie’s List is searching for a Marketing Analyst to join its Marketing Team. Primary responsibility will be planning, analyzing and optimizing the direct marketing program. The Marketing Analyst will also be responsible for providing actionable business intelligence and recommendations to drive customer acquisition and retention.
You will be challenged to exceed expectations on a daily basis; you must work well with the existing team members and other departments; and you must be willing to happily take on the occasional task that may fall outside your comfort zone. You will be working with a team of like-minded, fun loving professionals who are committed to doing whatever it takes to get the job done -- whatever the day's job may be. |
| Duties: | Key areas of focus will be to:
• Create and maintain marketing reports and dashboards that communicate meaningful and actionable results to support the Executive, Marketing, Planning, Web, and Operations teams.
• Design, implement and analyze marketing tests to improve and optimize direct marketing projects.
• Develop, analyze and refine customer segmentation, communication, growth strategies and tactics. |
| Qualifications: | Ideal candidates will have a BA/BS degree or equivalent in addition to analytical work experience. The successful candidate must have strong analytical and problem-solving skills, attention to detail, comfort in mining large data sets, clear communication skills, the ability to learn new tools and a demonstrated ability in managing deadlines. Experience with web analytics tools a plus. All applicants must be proficient in Microsoft Word and Microsoft Excel. |
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